QUOTE
“ So how can you determine sentiment if the automatic systems aren’t up to the job? That’s right… manually. A person is the best equipped to look at a comment, review the context, and determine sentiment. It takes time, and some of the results are still going to be subjective, as the written word sometimes isn’t as forthcoming as it could be (depending on the author and the level of obfuscation that they manage to achieve either intentionally or unintentionally), but overall you’re going to end up with the clearest picture of the landscape surrounding your keyword. ”
